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Serving the First Coast
Jacksonville, the Beaches & St. Johns County

Rug Cleaning & Restoration for Jacksonville Homes

Persian, oriental, wool and silk — washed by hand, repaired by hand.

This is a working city built around a river that runs north and stays tidal for a hundred miles, and rugs here fail for local reasons: brackish damp a long way from the ocean, tannin out of the creeks, slabs that have not finished drying, and household goods that get wrapped in plastic and shipped every couple of years. Rugs are collected, washed off site by hand, dried flat, and brought back.

  • Collection & delivery included
  • Hand-washed off site, never scrubbed in the room
  • Damp, odour and water-damage work
Fine Rug Care

One Rug at a Time, Matched to Its Fibre

A hand-knotted Tabriz and a polypropylene flatweave off a shelf are not the same object, and they should never meet the same brush. Vegetable dyes bleed. Silk scorches under heat. Cotton foundations shrink if they are pulled out of the wash wet and dried under tension. Guessing is how rugs get ruined.

So nothing gets cleaned until it has been looked over: fibre content, dye stability, weave construction, backing, previous repairs and alterations, and whatever the river, the creeks and a few Florida summers have left down in the foundation. Only then does the rug get a method. That inspection costs nothing, it happens before you commit to anything, and if a rug is not worth the cost of cleaning we will say so.

See how the wash works

Fibre-Matched Washing

Wool, silk, cotton, jute and synthetics each get their own water temperature, pH and agitation.

Repairs & Reweaving

Snapped fringe warps, failing cut-and-rebound edges, moth grazing and split foundations rebuilt by hand.

Damp, Browning & Odour

Tannin blush, river damp and the smell of a foundation that dried too slowly are treated at the source.

Collection & Delivery

We collect and return across Duval and St. Johns counties. You never lift a roll.

What We Do

Our Services

Washing, structural repair, and getting water back out of a rug before it becomes a mould problem.

Rug Cleaning

Full immersion hand-washing for Persian, oriental, wool, silk, cotton and modern synthetic rugs. Dry soil and grit come out before any water is introduced, then the rug is washed, flushed until the water runs clear, and dried flat under moving air.

Rug cleaning details

Repair & Restoration

Fringe replacement, edge binding, moth damage, pet destruction, worn pile and missing corners. Reweaving is done with matched wool at matched knot density, so the repair settles into the field instead of announcing itself.

Repair services

Water Damage Recovery

A tide that came up through the storm drains, a supply line behind a washing machine, or a slider that took a nor'easter sideways. Rugs in that state need flushing and controlled drying, not a fan pointed at them. We extract, decontaminate, dry flat, and document the condition throughout.

Water damage service
The reverse of a wool rug, where damp in the cotton foundation shows before the pile gives it away
The back of a wool rug under inspection lighting — damp shows in the foundation first.
The Local Problem

What This River City Does to a Rug

Rug advice written for the beach towns of the Gulf coast does not transfer here, and neither does advice written for a dry inland city. Jacksonville is a port of about a million people wrapped around the lower St. Johns, and the river is the thing that makes it different: it flows north, it is tidal for well over a hundred miles, and it carries brackish water and a twice-daily tide past neighborhoods that are nowhere near the ocean. Most people here live in their houses all year, so nothing gets discovered in October — it accumulates quietly instead.

  • A tidal river, twenty miles inland. Riverfront in San Marco, Ortega or Mandarin means brackish water and a tide, not a lake. Salt that arrives that way behaves exactly as it does on the coast: it stays in the fibre and pulls moisture back out of the air for years.
  • Shallow water, over and over. King tides put an inch or two into the low streets a few times a year with no storm involved. One event does nothing; six years of them leave a weak, sour band along one edge of a rug and three sound sides above it.
  • Tannin out of the blackwater creeks. Julington, Durbin and the rest run tea-coloured because they carry dissolved tannin. Tannin is a dye, it comes in on paws and shoes, and cotton foundations make their own — which is why a slow-dried rug browns at the tips and no amount of cleaning shifts it.
  • Rugs that travel. With two big Navy installations on the river, a lot of rugs here were bought overseas, crossed an ocean in a container, and get rolled, shrink-wrapped and stored again every two or three years. Plastic film is a vapour barrier, and wool wrapped damp does not survive it well.
  • New slabs that are still wet. South of the county line the housing stock is measured in months, not decades. Concrete gives up its mix water for a year or more, and a wool rug laid on a young slab is the only vapour-retardant thing in the room.

Read the Jacksonville care notes

Wet rug service

Tidal Water, Storm Water & Slow Leaks

A few of the soaked rugs on this route met a named storm. Far more of them met a supply line behind a washing machine, a water heater at the end of its life, a condensate pan that overflowed into a hall, or a sliding door that took a nor'easter side-on for two days in November. Water that starts clean is rarely clean by the time it reaches the rug, because it has crossed a floor to get there.

River water is its own category, and around here it does not have to be a hurricane. The lower St. Johns is brackish and tidal, so water that backs up through a storm drain on an autumn king tide is slightly salty and carries whatever was in the street. Either way, what matters is what happens next. A wet wool foundation is a growing medium and a warm room speeds that up. Drying the surface with a fan leaves the salt and the contamination in the base of the pile and produces a rug that seems fine for a few weeks and then does not. The rug has to be flushed, treated, and dried flat with the moisture content actually measured — and photographed before any of that, because that is what an insurer will ask for.

  • Wet rugs are run ahead of routine work where the schedule allows
  • Full-immersion decontamination flush, not surface drying
  • Salt and antimicrobial treatment front and back
  • Controlled flat drying with moisture readings taken to completion
  • Tannin browning correction and reweaving of rotted areas
  • Photo documentation for insurance claims

How the Work Is Set Up

Off-site washing, hand finishing, and a route that runs from Amelia Island down to Nocatee.

2
Counties on the collection route
Free
Collection & delivery
Hand
Washed by hand, not by machine
All
Fibres & weaves accepted
Where We Go

Serving Duval & St. Johns Counties

From Amelia Island and the Beaches through the historic districts on both banks of the river, south to Mandarin, Julington Creek and Nocatee, and out to Ponte Vedra. Collection is included.

Recent work

Before and After

One hand-knotted Persian rug, photographed before and after cleaning.

Before
Hand-knotted Persian rug before cleaning, the deep red field and blue-green floral tracery muted and greyed
After
The same rug after cleaning, with the red field, gold corner spandrels and blue-green florals showing clearly
A hand-knotted Persian, before and after cleaning.
Get In Touch

Talk to a Rug Person

Send the form and we will come back with a real number. Estimates are free and there is no obligation to book.

  • Service area
    Duval and St. Johns counties, Florida
    Collection & delivery included throughout
  • Hours
    Mon–Sat: 9:00 AM – 5:00 PM
    Sunday: Closed

Start a Free Estimate

Photos help a lot — reply to the confirmation email with the front, the back and a close-up of whatever is wrong.

Customer Resource

Knots, Fibres & River Damp — A Rug Owner’s Guide

How rugs are actually built, how to tell hand-knotted from tufted in ten seconds, and what any of it means for a house on the First Coast.

Read the guide

Ready to See That Rug Come Back?

Free estimate, collection and delivery included — anywhere on the route.

Start a Free Estimate Service Areas